One of those images where we wonder if we’re looking at a woman with a camera or a camera with a woman. In any case, AbelCine has the hot Sony F3 production kit (shown) for rental. Image credit: AbelCine
On Sunday, AbelCine celebrated 25 years in the biz. That’s a great record for such as tumultuous business as the video production industry, where a wrong bet on camera selection – or even worse, getting a rep as an unreliable house – can put you out of business very quickly.
AbelCine made it the old fashioned way, of course, stocking top camera systems and offering great production support. The major camera manufacturers all support them, holding in-depth training sessions open to all. AbelCine has also attracted good teachers who present unique how-tos on cameras, lighting classes or everything from best DSLR practises to proposal and budget writing by the always enjoyable theC47, or Jem Schofield as he’s colloquially known. (Ask him what a C47 is.)
Well-admired throughout our industry, AbelCine’s steady growing reputation allowed it to flourish, and start offices in Chicago and Los Angeles.
Okay, I’m crushing on them a bit much. Instead, read the always thorough Jon Fauer on Sunday’s party by visiting his Film and Digital Times site.