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Home » Adorama Rental Joins AbelCine, OffHollywood with New RED 6K Dragon

Adorama Rental Joins AbelCine, OffHollywood with New RED 6K Dragon

RED Epic with the 6K Dragon Sensor.

The RED Epic with the 6K Dragon Sensor became available last year, almost two years after the the original announcement.  Of course being a small company, developing bleeding edge technology can be messy. But the new cameras are finally turning up. Each is produced to order by hand, with prior RED Epic owners  among the first to be offered an upgrade. The ability to just pop in a new sensor, along with some firmware updates, is a boon to owners. To date, though, ramping up manufacturing has been slow. There just haven’t been many Dragon-ized REDs available for rental until now. Of course you can buy the camera from dealers such as AbelCine, but the starting price comes in around $50,000.

Does a great sensor make for a great camera? Not always, though RED owners and others can get touchy about anything less than a rave rating. If you want to make sure that you can resist the Kool-Aid, you might want to read Art Adams carefully considered response to criticism from RED founder Jim Jannard.

Many have been waiting for this bump up in resolution. As RED’s PR has it, you can now “capture over 9x more pixels than HD”, and you had better have enough storage to handle that. The sensor sits in a new carbon fiber/magnesium body, dropping 1 pound compared to the prior model. HBO uses two of the EPIC M cameras on its ‘Game of Thrones’ series; the extra resolution handles compositing in the popular, visual-effects heavy show. David Fincher, a top director who is also a bit of a tech geek, used the camera to shoot his latest feature “Gone Girl”. According to reports, he uses the resulting large frame in post to move around a viewport, choosing the ideal framing. “Gone Girl” will open the 52nd annual New York Film Festival.

We’ve included a press release from Adorama Rental about the recent availability of the camera, but other in town rental houses offer it including OffHollywood. You can also check out the RED Owners Rental Group page for available gear. With some 15 to over 16 stops of dynamic range (the number seems to vary), RAW output, and improved color rendering, the 6K Dragon sensor might be a good choice for your production.

Here’s the release:

Adorama Rental Co (ARC), the industry source for professional cinematographers, videographers and photographers, is now renting out the RED Epic Dragon Sensor digital cinema camera. The brand new 6K RED Dragon® sensor allows filmmakers to capture over 9x more pixels than HD, while 19 MP packs in detail beyond belief. The RED Epic is helmed as a groundbreaking still and motion camera that can capture up to 100 frames per second at full resolution, translating into thousands of chances to capture the perfect image.

ARC rental rates for the RED Epic Dragon Sensor Camera start at just $910. The camera can be ordered with mounts compatible for Leica-M, Canon EF, Nikon and PL lenses. Filmmakers can use the camera with any of their own lenses or additionally rented lenses, and can add a host of accessories from ARC’s inventory to complete their filmmaking package for any type of shooting environment.

Access to one of the world’s most advanced cinema cameras has never been easier. The RED Epic Dragon’s compact form factor, 6K resolution and wide dynamic range make it the perfect solution for 3D capture. The new RED Dragon sensor features the company’s most advanced color science yet, resulting in softer skin tones, richer and more vibrant primary colors, and in general, colors that are more true to life than ever before. The RED Dragon sensor has exceeded all expectations with a 101 DxOMark Sensor Score, making it the new reigning champion in dynamic range. REDMAG SSD media is a solid state media solution for the EPIC Dragon camera. Storage capacities of 48GB, 64GB, 128GB, 256GB and 512GB allow cinematographers to choose the media that fits their storage and budgetary requirements for any production.

Find ARC Rental Rates For:
RED Epic 6K Dragon PL Camera
RED Epic 6K Dragon EF Camera
RED Epic 6K Dragon Nikon Camera
RED Epic 6K Dragon Leica Mount Camera

About Adorama Rental Co
Adorama Rental Co has been in business since 1988 and has become the ultimate industry source for professional cinematographers, videographers and photographers. ARC rents and supports a full range of still and motion cameras, including lenses and accessories, lighting and grip equipment. It is a “one-stop” destination for every kind of shoot, carrying the most comprehensive list of DSLRs, digital backs, video and digital cinema cameras, strobes and continuous lights, at rates that make sense. Adorama Rental Co is a division of Adorama (www.adorama.com), one of the world’s largest photography, video, imaging and electronics retailers. Visit Adorama Rental Co atwww.adoramarentals.com.

Community & Partner Links

How Sony’s New Virtual Sound Technology Can Change How We Hear Films

Kami Asgar and Jessica Parks are post-production heavyweights who work with major studios, namely Sony. As a sound designer (Asgar) and as a post executive (Parks), their collective resume touches on everything from Apocalypto to Grandma’s Boy to Venom.

Parks has recently shifted her focus from supervisor to hands-on sound design, and we talk about how it’s never too late to pivot on your career path and find the thing you love doing wherever you are in life.

Click on this link to read the rest of the article on No Film School’s site.

NJ – Governor Murphy signs $14B Incentive Program Bill – the NJ Economic Recovery Act of 2020

 Film tax credits — amending existing programs to include provisions for so-called New Jersey film partners and New Jersey film-lease partners and allowing an additional $200 million of tax credits annually over 13 years.

Click this link if you want to read the full article on the Lexology site. http://bit.ly/35NtDx6

Film Commish announces date for production restart

In her December 18, 2020 news update, MOME Commissioner Anne del Castillo announced that the Film Office is now accepting permit applications for production activity that begins on July 27th.

She also announced awards now (Awkwafina) and more. To read all of the Film Commish’s bloggy sort of news column, click here.

Stimulus Offers $15 Billion in Relief for Struggling Arts Venues

The coronavirus relief package that Congressional leaders agreed to this week includes grant money that many small proprietors described as a last hope for survival.

For the music venue owners, theater producers and cultural institutions that have suffered through the pandemic with no business, the coronavirus relief package that Congress passed on Monday night offers the prospect of aid at last.

To read the full article on The New York Times’ site, click here.

If you want to start production, here’s the latest news from the Mayor’s Office

Phase 4 production guidance is available on the Film Permit website. All production activity, whether it requires a Film Permit or not, must comply with New York Forward Industry Guidance.

For more information see, please refer to the State Department of Health’s Interim Guidance for Media Production During the COVID-19 Public Health Emergency. Please review the guidelines and FAQ before submitting permit applications. The Film Office is operating remotely, so please allow additional time for Film Permit processing.

The above paragraphs contain links to the various FAQ – just mouse over the relevant words.

Nikon to Stop Making Cameras in Japan

Nikon has fallen on hard times as of late as its camera sales have cratered, and now there’s a new indicator of how dire its financial situation is: the company is reportedly pulling the plug on making cameras in Japan after over 70 years of doing so.

To read the full article on Petapixel’s site, click here.

NVIDIA Uses AI to Slash Bandwidth on Video Calls

NVIDIA Research has invented a way to use AI to dramatically reduce video call bandwidth while simultaneously improving quality

What the researchers have achieved has remarkable results: by replacing the traditional h.264 video codec with a neural network, they have managed to reduce the required bandwidth for a video call by an order of magnitude. In one example, the required data rate fell from 97.28 KB/frame to a measly 0.1165 KB/frame – a reduction to 0.1% of required bandwidth.

To read the rest of this article on Petapixel, click this link.

 

 

 

Union Health Plan Dodges Film Workers’ Suit Over Virus Relief

Law360 (October 9, 2020, 5:22 PM EDT) — The Motion Picture Industry Health Plan’s board can’t be sued under ERISA for allegedly flouting its duties when it relaxed plan rules in response to COVID-19, a California federal judge has ruled, nixing a proposed class action filed by two cinematographers who still couldn’t qualify for benefits.

In an order entered Thursday, U.S. District Judge R. Gary Klausner granted the board of directors’ motion to dismiss Greg Endries and Dee Nichols’ Employee Retirement Income Security Act suit accusing board members of breaching their duty to treat all plan participants fairly.

Endries and Nichols, members of Local 600 of the International Cinematographers Guild, said in July that the board left them and others “out in the cold” in its attempts to address the problems COVID-19 caused for plan participants.

But Judge Klausner agreed with the board’s contention that the case, which alleged a fiduciary breach, should be tossed because plan administrators don’t act as fiduciaries when they amend health care plans.

Read the full article on the Law360 site by clicking here.

Russo Brothers Received Close to $50 Million From Saudi Bank

Anthony Russo and Joseph Russo photographed at the PMC Studio in Los Angeles for the Variety Playback Podcast.

The Russo brothers, directors of the all-time top grossing film “Avengers: Endgame,” quietly secured a roughly $50 million cash infusion for their production company AGBO from Saudi Arabia earlier this year, multiple sources tell Variety.

In a deal brokered and closed at the beginning of the pandemic, the Russos received the investment from an undisclosed Saudi bank in exchange for a minority stake in the brothers’ Los Angeles-based shop.

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