Greyscalegorilla, makers of tools for 3D artists, motion designers and animators has recently announced the launch of Greyscalegorilla Plus, an online, cloud-based subscription service that allows users to gain access to their entire collection of plugins, material libraries, HDRIs, and professional level training for a low-cost monthly fee (which can also be billed annually for significantly less).
For those who work in 3D animation, particularly motion design, Greyscalegorilla is a name that needs no introduction. Founded in 2009, they have been actively developing tools and training to help 3D artists and motion designers create their best creative work, whether it’s for TV commercials, broadcast design, motion pictures or most other forms of creative and artistic production.
The company was founded by Nick Campbell who, for many, is a very familiar face in the motion graphics community, especially among users of Maxon’s Cinema 4D due to his pioneering online video tutorials which, especially in the early days of YouTube and Vimeo, became wildly popular.
Greyscalegorilla tutorials were often the gateway into 3D those coming from the world of 2D graphics and compositing. This was in no small part due to Campbell’s ebullient personality and his uncanny ability to take complex concepts and present them in ways that were easy to understand, engaging and a lot of fun.
I can specifically remember Greyscalegorilla’s classic “Cherry 7Up” tutorial where swarms of red cherries were made to fly in to form the iconic 7Up logo. It was groundbreaking for its time and made people realize the importance and creative possibilities of C4D’s MoGraph cloner toolset as well as its physics capabilities.
The Gorilla Grows
It wasn’t before long that Greyscalegorilla expanded, increased their staff and started offering innovative tools that artists could use in their work including plugins, resources and comprehensive professional training that went way beyond what could be presented in a YouTube tutorial.
Greyscalegorilla’s tools included the popular Light Kit Pro, a whole suite of lighting tools and virtual sets that operated in a similar way that professional photographers and cinematographers were used to. Next came HDRI Link, a powerful plugin that gave access to Greyscalegorilla’s large library of professionally produced HDRIs that could be used to light your scenes. HDRIs are spherical high-dynamic range images that have been captured from the real world and can be used to recreate natural lighting and reflections in your renders. This technique is also known as Image Based Lighting (IBL).
Signal is another popular plugin from Greyscalegorilla which helps to create loopable animations easily without the tedious keyframing that is often involved in such tasks. Signal’s approach is useful for music videos and was recently used in this video, Pomegrante [https://bit.ly/3vHtlTa] by DeadMau5 and The Neptunes. Any Cinema 4D parameter can be animated with Signal and it can also be used to great effect in complex mechanical motion that would be challenging to do manually or in looping cryptoart.
Greyscalegorilla’s leadership team also includes Chad Ashley, Creative Director. An award winning director and designer, Ashley brings an impressive level of technical and artistic know-how to Greyscalegorilla through his own comprehensive tutorials which, among other things, introduced many people to the value of third-party production renderers such as Arnold, Octane and Redshift.
Recently Ashley has been focusing on creating high resolution and physically accurate material collections for Greyscalegorilla that work with your renderer of choice. Often seamless, these material libraries are recognized for their quality and occupy an important place in Greyscalegorilla’s portfolio of products
Greyscalegorilla leadership team also includes Executive Producer Jacqueline Mueller who has been with the company for seven years. Previously, she worked as a sports producer for Tempo Communications in Chicago.
Plus Means More (for Less)
With Greyscalegorilla Plus, users will have access to:
- Materials and texture libraries: more than 1,400 handcrafted, hi-rez Cinema 4D assets, and access to 500+ HDRIs for 3D.
- Cinema 4D Plugins: Trusted by professional artists, studios and major corporations, Greyscalegorilla plug-ins provide comprehensive lighting, animation and photo realistic rendering capabilities.
- Gorilla U: 500+ hours of expert training on leading 3D toolsets and renderers including Cinema 4D, Redshift, Octane, Arnold, and Houdini. Courses and tutorials cater to common themes: topography, car rendering, product visualization, lighting, etc., and are available online 24/7.
- New, exclusive tutorials and materials added regularly to the Greyscalegorilla Plus library.
As Nick Campbell explained during a recent press conference, some of Greyscalegorilla’s customers were inquiring that to get everything that they offer — all the plugins, HDRIs, material collections, and over 500 hours of professional training — could cost thousands of dollars if they were purchased separately. Perhaps there could be some way that they could pay an affordable monthly fee to get started rather than a big lump sum at the outset. This got Nick and Chad thinking, and it eventually led to the development of Greyscalegorilla Plus.
Plus is a strategic refocus for Greyscalegorilla. Cloud based subscriptions will now allow them to quickly develop new 3D production-ready tools, training and updates that they can immediately integrate into an ever expanding collection of products as well as time-saving resources.
Plus is the next logical step in the evolution of the company. Greyscalegorilla’s customers include many top-tier design companies, broadcast networks and entertainment as well as independent creators and freelancers.
The cost of a Greyscalegorilla Plus membership is offered at $49 per month or a discounted flat rate of $399 annually (that’s $189 less per year than if you pay month by month). All subscribers will have access to every Greyscalegorilla product past, present and future. Educational Licenses are available for students and teachers, and Greyscalegorilla for Teams volume licenses are offered to studio teams of three or more, on a floating license basis.
For more information about Greyscalegorilla Plus click here.