Expect to see more social media, viral video and data-driven campaigns from the big 25 U.S. advertisers and less emphasis on television and print in 2014. This consensus comes from a new annual survey of senior agency and advertiser production and business affairs executive from Talent Partners, the leader in talent and production support services […]
The One Show Announces 2014 Winners
Launched by The One Club four years ago, Creative Week is a well-rounded attempt to showcase “the intersection of advertising, innovation and creative thinking.” It’s a big event – last year’s attracted some 5000 folks – and attracts advertising creatives, designers, filmmakers and more. Something to keep track of, as the show’s awards are growing in prestige for the winners. Arch New Yorker Alec Baldwin was the MC at the awards show this past Friday…
The One Show Announces 2014 Winners
Launched by The One Club four years ago, Creative Week is a well-rounded attempt to showcase “the intersection of advertising, innovation and creative thinking.” It’s a big event – last year’s attracted some 5000 folks – and attracts advertising creatives, designers, filmmakers and more. Something to keep track of, as the show’s awards are growing in prestige for the winners. Arch New Yorker Alec Baldwin was the MC at the awards show this past Friday…
2013 ADCOLOR Honorees Announced at ADCOLOR Live!
The not-for-profit ADCOLOR organization, now in its seventh year, has a useful mission in a business more used to worrying about selling. ADCOLOR is designed to help the ad industry “celebrate and champion diversity in the advertising, marketing, media, and public relations industries.” A worthy goal…and a group to keep track of…
AICP Week Line Up Announced
It’s that time of the year again when the best in the ad business gather to celebrate, offer recognition, and inspire (see the Directors Lecture Series being held at MoMA once again). There’s even a special tribute for Tony Scott, one director/producer who happened to brilliantly encompass both commercials and feature films…
Better Ad Asset Managing Comes with Ad-ID
With major ad associations behind it and buy-in from large advertisers like Ford and Pepsi, new tracking algorithm removes need for traditional slated lead-ins on ads and other content…
The Past Week in Review, for April 11, 2011
Our look at the past week’s news includes breakthrough 3D tech, 3D printing that’s easy enough for just about anyone to do, and a communications firm with a fresh take on augmented reality…