As GPUs, from companies such as NVIDIA and AMD, have gotten ever more powerful over the past few years, they have become able to deliver real-time 3D performance in ways that we once dreamed about. This is true especially in games, where realistic 3D scenes are interactively rendered in real-time during gameplay. Now convincing real […]
Filmmaking Pre-Visualization Reaches Peak Level with ZEUS:Scout
Green screen technology has vastly expanded filmmakers’ creative capabilities, allowing for the development of striking visual effects and virtual environments at low cost and paving the way for exploration of the imagination. But how can filmmakers and actors reach their artistic peak when the fantastical environment they’re meant to interact with is simply a sea […]
The Napoleon Group Gives Breakfast Cereal the 3D Treatment for McCann Workgroup Job
The Napolean Group, around since 1985, must be doing something right: earlier this year the previz/postproduction studio moved into two new floors of the old Kate Spade offices in the Flatiron district. One new feature–a new mo cap system–hits the spot for anyone using previz. Napolean now uses a 12 camera Vicon Bonita system which makes mo cap fast to setup and easy-to-use, unlike earlier systems…
Edit 1 Adds Jessica Tabor As Director of Business Development
Previz studio Edit 1 looks to be pushing its business development with the hiring of Jessica Tabor to generate new clients. Tabor “grew up around advertising” via a father in the New York ad agency business. Edit 1 had recently announced the purchase of an inertial mo cap system, an ideal tool for their commercial previz work…
Previs Studio First In City To Offer Inertial Motion Capture
Pre-visualization boutiqueEdit1 has become the first studio in New York to offer state-of-the-art “inertial” motion capture which provides tremendous advantages over more traditional “optical” motion capture…